︎
︎ Addresses challenge 1: Flagging and Straightening Techniques
︎ Addresses challenge 3: Engagement & Ownership



In RTW, we do morning alignment, where each set’s lighting is approved by Specialists to ensure consistency for both lighting and beauty.


Intoducing a morning alignment in Still Life will have the 











Benefits


  • Encourage earlier arrival times
  • Encourage collaboration between Photography Specialists and team
  • Incourage ownership over set
  • Opportunity for Specialists to note similar styles across sets and ensure alignment across styles.
  • Reduce flags for dirty and dusty paper from Retouching
  • Reduce flags for lighting





The morning alignment would take place in two ways:




1.

SLACK ALIGNMENT   |  9:15
 Colour card
White colour readout/luminosity 















2.

IN PERSON ALIGNMENT   |  9:10 - 9:35
 Paper cleanliness
Prep snapshot
Measure set as needed





INSERT PHOTO OF ACC SET
















COLOUR CARD
  • Create the Slack channel #Alignment-Still-Life
  • Photographers post their colour card shot by 9:15AM
  • Specialists approve with a checkmark


WHITE COLOUR READOUT
  • Confirm the white colour/luminosity readout is within the correct range of 235




















PAPER CLEANLINESS
  • Ensure paper is clean, and request that Photographer change the paper if necessary


PREP SNAPSHOT
  • Review prep in person within 1-2 minutes, identifying any challenges with photographer and coaching as necessary


MEASURE SET AS NEEDED
  • If the colour card and readout are inaccurate, Specialists can remeasure the set.